Timberland
The Category: The London Olympics
The Client: The London Organising Committee of the Olympic and Paralympic Games
The Ask: Help improve the attendance at the Olympic and Paralympic Games, 2012.
The Solution: A kiosk that helps people buy tickets on the day of the event itself.
The Results: A "Show-Cause" Notice from the London Organising Committee of the Olympic and Paralympic Games.
My Role: Ideation, Conceptualization.